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The paradox of price

The Paradox of Price: When the 'price is right' buyers get involved quickly and sellers gain a competitive advantage. Use the paradox of price to your benefit. If you have the will to set a compelling price, the reaction of the marketplace will benefit you.


These wise words come from Toronto’s Real Estate Intelligence in an excellent post titled, The Price is Righteous. Check it out here (no longer available)  for some smart insight into pricing your home properly.


Even in a hot real estate market like Saskatoon is experiencing proper pricing is an important element to obtaining top-dollar offers early on in the listing period. Homes which remain on the market longer than the average selling time are viewed suspiciously by buyers and agents, who usually conclude that the property is overpriced, or has some other problem which is preventing it from selling. Of course, if prices are rising or falling at a rapid pace, price trends need to be given serious consideration as you review comparable sales and competitive listings.


I’m always happy to answer your Saskatoon real estate questions. 


Norm Fisher

Royal LePage Vidorra

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