Why tending to the things you can control when selling your home us important

Why tending to the things you can control when selling your home us important

Taking the time to properly consider and execute on "the four things you have control over as a home seller" pays dividends on at least two fronts.

1) Your home offers a unique opportunity in that your "gains" are not taxable. Sell for more, keep more.

2) Your home will sell faster. Marketing a home while living in it isn't fun. Faster feels better and saved time usually means fewer costs.

Following a proven process and properly executing will not only bring you more profit for your family's financial future but it will help you sell more quickly so that life can get back to normal faster.


You know that the primary four things that you have control over when you market your home are preparation, presentation, promotion, and price.

But why is it important for you to take the effort to make sure that all four of those steps are executed properly and professionally?

Well, first of all, your home represents a pretty unique investment opportunity for you in that you don't have to pay any income tax on the capital gains and that's one of the few things that the government allows you to earn a profit on without paying them through the nose, so if you can earn an extra 10 or $20,000 on your home sale, that's 10 or $20,000 that goes directly into your pocket that can buy a new family car. It can go into a college fund, whatever the case may be. The entire amount can serve your family.

But the second thing that you should consider is time on the market. Most of our clients are move-up families and they're moving for a reason. Because life in their existing home probably isn't fun. They're tripping over toys. They don't have enough place to put things. They're fighting over bathrooms. You know, all kinds of nightmare scenarios that are the result of outgrowing a space.

If you take the time to execute those four steps properly and professionally, your house will sell quickly and you'll likely wrap that thing up in a week or two weeks, whereby if you go the easy route and you decide to short change yourself on those four steps, you're likely to be for sale for months and if you think that living in your home is fun now, wait until you are doing that and trying to keep the house clean every day to be ready for last-minute showings.

Take the time to execute on those four steps. You'll get a faster sale and you'll put more profit in your pocket.


I'm upping my Facebook and Instagram game. Follow me to receive updates on the Saskatoon real estate market and insights I've gained managing thousands of real estate transactions. hosted nearly a quarter of a million user sessions and displayed more than 1.2 million pages to our visitors in 2019. If you have a Saskatoon area home you'd like to sell, we know how to get people looking at your home. Reach out to me directly to engage our team and learn about our processes.

I’m always happy to answer your Saskatoon real estate questions.  Reach out by voice or text at 306-241-6676 or email me at norm at

Norm Fisher

Royal LePage Vidorra


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